Overview: Today, we’re going to talk about Thrive Agric, the Nigerian Agricultural technology company - we’ll explore Thrive Agric's story across 5 areas:

First we'll start with some context about African agriculture
Thrive Agric's launch & early history
Product & monetization strategy
Competitive positioning & potential exit options
Overall outlook

This episode was recorded on September 25 2022

Companies discussed: Thrive Agric, Apollo Agriculture & FarmCrowdy

Business concepts discussed: Agricultural Technology (AgriTech or AgTech), smallholder farmers acquisition strategy, Agriculture financing, Crowdfunding, Agriculture value and supply chains & Debt financing

Conversation highlights:

(10:41) - Africa Agriculture context
(19:38) - Nigeria Agriculture context
(26:14) - Nigeria crowdfunding backgroun
(32:30) - Founders’ background and launch story
(46:48) - Fundraising
(55:47) - Product and monetization strategy,
(1:09:15) - Competition & options for exit
(1:19:20) - Bankole’s overall thoughts and outlook
(1:24:45) - Olumide’s overall thoughts and outlook
(1:32:25) - Recommendations and small wins

Olumide’s recommendations & small wins:

Interested in investing in Africa Tech with Olumide: Read about Adamantium fund & contact me at olumide@afrobility.com
Founders looking for funding: If you're a B2B founder working on Education, Health, Finance or food, please contact me for funding at olumide@afrobility.com
Recommendation: Jim Rohn - How to change your life video - Incredible. He just drops non-stop knowledge bombs. Remarkable
Recommendation: Toucan chrome extension to learn languages
Small win: Exercise of writing 50 goals. Brought up a lot of interesting ideas. Shout to Alan Donegan for facilitating this
Other content: A Thrive Agric Story. One Farmer at a Time.

Bankole’s recommendations & small wins:

Recommendation: AI And The Limits Of Language, Lindy Hacker News & Lying For Money
Small win: Strength workouts
Other content: Asake - Mr Money with the vibe, ThriveAgricPR - product overview, Leadway Insurance response on Twitter, SEC Nigeria rules on Crowdfunding, Invest Like The Best - Jeff Jordan & Kevin Systrom on Lex Fridman

All episodes on Afrobility.com

#56: Thrive Agric - How the Agriculture platform evolved from crowdfunding to supporting smallholder farmers across Nigeria & Africa